Given the choice, we humans will invariably choose to have a choice. The more extensive the list of choices may be, the more highly we regard that which is on offer. Not withstanding, that in this time of ours, knowledge has never been so available and so easy to acquire it is remarkable that we still choose to make our choices without recourse to it. When the thick, leather bound allegorical wine list is placed on the table we will appear to carefully peruse the many pages which offer a catholic choice of bottles the contents of which we know, for the most part, absolutely nothing but for their origin, vintage and price, yet, armed with this nominal information we will make an apparently measured choice whilst ignoring the possibility of asking the knowledgeable wine waiter for his or her thoughts on the subject which simple act might well prevent us from looking like that which we are about to effortlessly become. But, despite these regular pratfalls, it cannot be said that we are not consistent in doggedly dusting ourselves down and continuing to make these hopelessly ill informed choices in each and every part of our lives ….divorce struggles with obesity which struggles with debt, each vying for supremacy in this field of expertise. Hobson and Henry Ford were highly successful with their choice methodology which never failed to provide takers with a horse or a car, maybe not exactly the one of which they had dreamed but then again they never imagined that their dream would come true…all they wanted was a choice, which is why bookmakers are very rich and we live in hope.
Next week: Morton’s Fork ….a practical view of cutlery and why you can’t always get what you want.